The most expensive parts of book promotion are the mistakes.
You do not have to make them because help is on the way.
“When it comes to book promotion, you can’t get too much education.”
—Jan Nathan, Past Executive Director, Independent Book Publishers Association.
Here are the books and other resources from experts in nearly every aspect of book marketing.
We are listing only the very newest books because book publishing is changing rapidly.
Learn from the experts.
Books are cheaper than a mistake.
Research
Writing Your Book: Cashing in on Publishing Faster, Easier & Cheaper
by Dan Poynter
A brand new ebook on researching and writing your book.
Writing
Writing Nonfiction: Turning Thoughts into Books
by Dan Poynter
This book describes the New “Book” Model: the technology has finally arrived to enable us to write, produce, sell, and promote books faster, easier and cheaper.
Is There A Book Inside You?
Writing Alone or with a Collaborator
by Dan Poynter & Mindy Bingham.
You will discover how to manage writing partnerships as well as how to develop an individualized and workable plan.
Publishing
Book Publishing Encyclopedia: Tips & Resources for Authors & Publishers
by Dan Poynter
To find much of the information and items you need, see The Book Publishing Encyclopedia: An A-Z Treasury of Tips and Resources for Authors & Publishers.
Smashwords Book Marketing Guide – How to Market any Book for Free (Smashwords Guides)
by Mark Coker (Jun 25, 2011) – Kindle eBook
Dan Poynter’s Self-Publishing Manual: How to Write, Print and Sell Your Own Book (Volume 2)
by Dan Poynter (Mar 6, 2009)
Kindle Publishing Made Easy: A Step-by-Step Guide
by Val Waldeck (Mar 30, 2011) – Kindle eBook
Publish on Amazon Kindle with Kindle Direct Publishing
by Amazon.com (Feb 1, 2011) – Kindle eBook
Aiming at Amazon: The NEW Business of Self Publishing, or How to Publish Your Books with Print on Demand and Online Book Marketing on Amazon.com
by Aaron Shepard (Jan 1, 2007)
From Word to Kindle: Self Publishing Your Kindle Book with Microsoft Word, or How to Format a Text-Only Document in Microsoft Word and Convert to a Kindle eBook
by Aaron Shepard (Jul 31, 2011) – Kindle eBook
How To Earn Money With eBooks : Self-Publishing Guide
by Robert Wilson (Apr 3, 2011) – Kindle eBook
Books:
Tips, Stories, & Advice on Writing, Publishing, & Promoting.
by Dan Poynter
Here is a Gift for the Writer Within or The Writer in Your Life
Scores of successful, published authors reveal the inside secrets to their achievement.
KDP Select: Navigating Kindle’s Freebie Day
by Dan Poynter
Imagine: Being Paid to Give Away Books
Smashwords: https://www.smashwords.com/books/view/166860
Book Fairs: An Exhibiting Guide For Publishers
by Dan Poynter
A Short-course and Source Book
See Amazon.com and Smashwords.com
Marketing
The Ebook Handbook – A Thoroughly Practical Guide to Formatting, Publishing, Marketing, and Selling Your E-Book
by Douglas Klostermann (Jul 18, 2011) – Kindle eBook
In-Book Promotion: Kindle Features to Increase Sales
by Steven Lewis (Aug 2, 2011) – Kindle eBook
From Book to Market: Internet Marketing, Sales and Promotion. . .For Your Book
by Joanna Penn (Jun 17, 2009)
The Frugal Book Promoter: Second Edition: How to get nearly free publicity on your own or by partnering with your publisher.
by Carolyn Howard-Johnson and Chaz DeSimone (Aug 25, 2011) - Kindle eBook
Pod Publicity: How to Take a Print-on-Demand Book From Obscurity to Profitability
by Heather R. Wallace and Dan Poynter (Jul 20, 2009)
How to Sell More Books on Amazon
by Dana Lynn Smith (Nov 1, 2010) – Kindle eBook
Virtual Book Tours
by Cherie Burbach (Jul 1, 2010) – Kindle eBook
How to Get Your Book Reviewed: Sell More Books with Reviews, Testimonials and Endorsements
by Dana Lynn Smith (Sep 13, 2011)
Facebook Guide for Authors
by Dana Lynn Smith (Jun 24, 2011) – Kindle eBook